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Words that Make Goals Work



Iíve given up on making ďresolutionsĒ. Why? Because a resolution is just a sentence saying what you will do with no endpoint or breaking down of how youíll get there. It becomes simply an ongoing test of willpower, a phrase you repeat over and over to yourself. Goals, on the other hand, have a completion point. Theyíre also measurable, and can be divided into short-term goals, smaller, easier to accomplish chunks. However, what you write, the words you use, can impact the final outcome of your goals.


Always the positive

First and foremost refrain from using negatives. List what you want to achieve instead of what you donít want to see happen. Focusing in on the negative, the not of a phrase makes your mind think about what you donít have instead what youíre seeking.


Words make or break a goal

Always use words that are strong, that make you feel you can achieve that goal. Be specific. Craft each goal succinctly, in words that are easy for you to remember. Write out your goals using descriptive words in as much detail as possible. And avoid ambiguous words, because you want to state exactly what it is you wish to accomplish, to see into fruition.


Thoughts shape outcomes

Your thoughts are your unspoken words. Donít censor yourself at first. Start out by thinking, dreaming, and planning without any limits or boundaries. However, after you have edited and written out your goals, you also have to monitor the daily conversations you have with yourself (those unwritten words!) Once words of doubt, negativity, and weakness infiltrate your consciousness, you are setting yourself up to fail in realizing that goal. Also, donít think about your goals using flabby, tentative words such as ďI would like to" or "might be able to". Use action words that accurately describe what can you do.

When you think about a goal, think of it using verbs in the present tense. That programs your subconscious mind to accept the goal as a completed fact, not something that might happen down the road.


Finally, itís YOUR goal, and something you must really want; NOT whatís expected from you, or what everyone else is trying to do. You must also go beyond the words, believing that you can achieve your goal, so visualize your success, and feel yourself arriving at that goalís destination. Without that, well, the goal is just another collection of words no better than a resolution!


Let me help you turn your marketing goals into reality! To get your 30 minute complimentary assessment of whether your words are really hitting the mark, contact me at 908-241-5874 or beyond-words@att.netÖ. NOW!


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