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Success Stories By Industry Health Wellspring of Life press release creation Exciting and informative press releases resulted in an overwhelming response filling seminars to capacity. Information Services Star Quest collateral creation The creation of a unified collateral identity expanded this company's reach into new target markets. Star Quest newsletter creation The creation of a newsletter kept current clients updated on offerings, industry information, and was successfully used as a vehicle to attract new clients. Technology Matrix - Software expo event Creating a fun “software expo” where promotional materials and prizes introduced users to the benefits of new systems was instrumental in convincing them that these new systems would be easy to use. Matrix - Software booklets concept With the development of a new concept, software “booklets”, these easy to understand software user guides eased transition to new systems and helped users get up to speed  quickly. CustomerFirst CRM Technology promotional materials Captivating copy for tradeshow materials gave this small technology solutions provider facing their first trade show materials that contributed to maximum capacity attendance at their events. Schering Plough sales analysis software training brochure Engaging copy in a unique brochure helped the sales department of this major pharmaceutical company to sign up more physicians to prescribe one of their leading drugs.  Travel & Leisure Services Ensemble Travel Group newsletter enhancement Transforming the 3 weekly e-mail newsletters from plain text to an information filled  HTML version, created an exciting vehicle to disseminate vital information which not only supplied the members with information but also was instrumental in convincing many to renew their membership that year. Ensemble Travel Group suppliers' offers Reformatting the preferred suppliers’ special offers from dull communications to exiting "want to read"  messages gave more value to this membership benefit.  Not for Profit High School of Art & Design alumni art exhibit promotion A coordinated effort of print, e-mail, and website content helped promote the exhibit to alumni and attract enough entries to fill the entire gallery. High School of Art & Design Alumni Association mission statement creation Creating a well crafted mission statement, not only clarified the association's direction but also resulted in an increase in membership.